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Clay is a global UI/UX design and branding agency based in San Francisco. We offer user experience design, brand identity, web design, and development.

Clay | UX Design Agency, Branding & Web Design Firm

Turn more clicks into customers in 2026. Twelve proven tactics for clearer messaging, faster pages, sharper CTAs, strong trust signals, and smarter testing.

12 Tips to Boost Website Conversions in 2026

Choose the right CSS framework for speed, consistency, and responsive design. Compare Tailwind, Bootstrap, Material, Bulma, Foundation, and more with clear use cases.

Top CSS Frameworks for Modern Web Design

Discover 21 striking color combinations that will make your website stand out. Learn how to use these palettes to enhance your web design and attract visitors.

What Are Good Color Combinations? 21 Ideas to Make Your Website Stand Out

When type talks, users listen. Here's how to make your typography do the heavy lifting in web design.

Typography Style Guide: An Essential Resource for Web Designers

What do web designers actually do? Spoiler: a lot. Learn how they drive clarity, creativity, and conversions in every website build.

What Web Designers Contribute to Website Projects

SEO and web design work best together. Use smart structure, speed, and UX to attract visitors, rank higher, and keep people engaged.

How SEO and Web Design Work Together to Drive Traffic

Move beyond static screens with motion that guides, delights, and clarifies. Master timing, easing, and choreography to craft confident, intuitive interfaces.

Beyond Stillness: Navigating Motion Design with Fundamental Principles

Delve into visual communication as we explore the distinctions between graphic design and web design, unraveling their unique roles in digital and print landscapes

Web Design vs Graphic Design: What's the Difference?

Design Web3 sites that feel safe, fast, and human. Core principles for wallet-first UX, clear onboarding, transparent data, and trust by default.

The Core Principles of Web3 Website Design 

Build a web design team that scales. Follow five clear steps — smart hiring, defined roles, repeatable processes, the right tools, and quality ops that ship fast.

5 Essential Steps to Build a Successful & Scalable Web Design Team

Color that works: master web color theory to build clear hierarchies, accessible palettes, and pages that look great and drive action.

Color Theory in Web Design: Beginner's Guide

Explore the anatomy of a perfect web layout, focusing on essential elements and best practices. Learn how to design a user-friendly and visually appealing website.

The Anatomy of a Perfect Web Layout: Essential Elements and Best Practices

Win 2026 with a sharp web content strategy - spot audience intent, create standout pieces, and turn traffic into loyal customers.

How to Develop a Winning Web Content Strategy in 2026

Backgrounds shape emotion, hierarchy, and usability. Discover how intentional design choices create cohesive, memorable interfaces that keep visitors engaged.

Tips & Best Practices for Mastering Backgrounds in Web Design

A well-structured sitemap helps users find what they need and ensures search engines can easily index your site.

How to Design a Sitemap That Guides Users and Search Engines

Get a solid understanding of the pros and cons of the long scroll websites, which should help you make the right decision.

Long-Scrolling Website Design: Balancing Aesthetics and Functionality

Web design vs. development, explained with real examples. See how visuals, UX, and code team up to ship fast, user-friendly sites that actually work.

Web Design vs Web Development Explained with Real Examples

Ship a site that works from day one. Avoid nine common startup web design mistakes and learn simple fixes that boost clarity, speed, and conversions.

9 Common Web Design Mistakes Startups Should Avoid

Discover the essential steps to streamline your web design process. From concept to launch, master every stage for a seamless user experience.

Web Design Process Explained in 9 Simple Steps

Looking for a web design company? Don’t settle for less. Discover the 10 must-have qualities that guarantee standout designs and successful projects.

10 Essential Qualities to Look for in a Web Design Company

Make your website inclusive for everyone. Follow essential accessibility guidelines to improve usability, clarity, and compliance.

Web Accessibility: Inclusive Design Guidelines

Discover the top 10 web design mistakes that could be damaging your site's performance and user experience. Learn how to fix them and optimize your website for better results.

Top 10 Web Design Mistakes That Are Hurting Your Site's Performance

Make navigation effortless with breadcrumbs — give users clear paths, cut backtracking, and boost both UX and SEO.

What Are Breadcrumbs in Web Design and Why Your Site Needs Them

Supercharge your design workflow with the 20 game-changing Figma plugins every UI/UX designer needs in 2026. 

20 Best Figma Plugins for UI/UX and Web Designers in 2026

Explore how Web3 design principles improve user experience, build trust, and drive broader crypto adoption. Learn how intuitive design bridges the gap between users and blockchain tech.

How Web3 Design Enhances Crypto Adoption and User Trust

Hiring a web designer? Don’t risk costly mistakes. Discover 25 must-ask questions to find the perfect fit for your vision and goals.

25 Questions to Ask Your Website Designer Before Hiring

Build websites that work the same in every browser. Practical tips for consistent visuals, fast performance, and fewer bugs.

Key Tips and Strategies for Creating Cross-Browser-Friendly Websites

Discover how much it costs to redesign a website and what factors influence the price. Learn about budgeting, scope, and choosing the right design approach for your needs.

How Much Does It Cost to Redesign a Website?

Make your website content work harder. Learn proven strategies to craft compelling pages that engage, rank higher, and convert.

Website Content That Works: Definition, Types, and How Quality Words Drive Results

Use the Law of Similarity to guide the eye. Consistent shapes, colors, and styles group content, clarify hierarchy, and make navigation feel effortless.

How the Law of Similarity Shapes Web Design

Make your interface feel richer with web textures. Use practical techniques to add depth, guide attention, and keep UX fast and accessible.

How to Add Depth to Your Website with Web Textures

Stop losing visitors at first glance. Learn how to craft website headers that instantly communicate value, build trust, and guide users exactly where you want them to go.

Website Header Design: Creating a Stunning First Impression

Turn scattered visuals into clear stories. Use Gestalt principles like proximity and similarity to build strong hierarchy and smoother user journeys.

The Role of Gestalt Principles in Modern Web Design

Speed sells. See why site performance matters, how to test it, and the simple fixes that make pages load fast and feel smooth.

How to Test Website Speed: a Comprehensive Guide

Simple design wins. Clear hierarchy and fewer distractions cut cognitive load, improve readability, and lift conversions.

The Best Simple Web Design Tips for Beginners for 2026

Agency or freelancer? Get a clear comparison of scope, speed, budget, and support so you choose the partner that fits your project.

Selecting a Full-Service Web Agency vs. a Web Designer: Which Is Right for You?

Thirteen research backed form design principles that lift completion and satisfaction. Clear tips to make forms fast, simple, and error resistant.

Form Design Principles: 13 Empirically Backed Best Practices

The web in 2026: bold visuals, faster UX, and smart AI touches that turn visitors into fans.

Top 15 Transformative Web Design Trends for 2026

Parallax scrolling, done right: add depth and motion without the bloat. Practical tips for engaging, accessible pages.

Elevate Your Website with the Depth and Movement of Parallax Scrolling

This comprehensive pricing guide explores the fees web designers charge. It also discusses cost factors, project types, and what to expect from your budget.

Web Design Fees: How Much Do Designers Charge? A Pricing Guide

Make your site memorable with smart web font choices — spark creativity, strengthen branding, and improve readability and UX.

Unlocking Creativity: Exploring the World of Web Fonts

We’re here to break down this often intimidating topic into simple, practical tips that everyone (not just designers!) can understand and use. 

9 Web Design Principles: What Makes a Good Website

From idea to launch, build an app that lands. Plan smart, prototype fast, test with users, and ship with confidence.

App Design and Development Guide: Key Strategies for Success

Visual hierarchy turns chaos into clarity. Learn principles that guide attention, structure layouts, and create engaging web experiences.

Visual Hierarchy in Web Design: How to, Examples & Techniques for 2026

Understand the complete timeline for designing a website, from planning to launch. Discover each stage and learn how long each step typically takes for a successful project.

How Long Does A Website Redesign Take? Complete Timeline

Design website navigation that feels natural and keeps users engaged. Follow proven tips and best practices for a seamless browsing experience.

Website Navigation Tips: How to Create an Intuitive and User-Friendly Site

This article clarifies negative space, its advantages, and how best to implement it on your website.

What Is Negative Space and Why Does It Matter?

Partner with a pro web design agency for strategic insight, tailor-made solutions, and a site that turns clicks into customers.

Why Work with a Professional Web Design Agency?

Turn your footer into a helpful hub. Use smart structure, clear links, and trust cues to guide users and lift the overall experience.

What Great Website Footers Have in Common

Outsource web design the smart way. Know when it pays off, how to choose the right partner, and collaborate smoothly with remote teams.

When and Why to Outsource Web Design: Tips for Working with Remote Design Teams

Interaction design made clear. Get the definition, core principles, and practical steps to craft intuitive, engaging user interactions.

What Is Interaction Design? Definition, Principles, and Best Practice

Build clean, intuitive UIs with flat design - simple layouts, clear hierarchy, and focused visuals that elevate usability.

Building User Interfaces with Flat Design Principles

Mobile web design that works. Follow 7 essentials to build fast, finger-friendly, and engaging sites.

7 Best Practices for Effective Mobile Design With Examples to Inspire You

Want to start a career in web design? Follow this step-by-step guide packed with tips, insights, and resources to get you started.

How to Become a Web Designer in Easy Steps: Insights, Tips, Guide

Make gradients work for you, from soft depth to bold hero moments. Learn smart ways to pick colors, set stops, and blend for clean, modern visuals.

Gradients in Web Design: From Subtle Shades to Bold Statements

Win clients with a clear web design proposal. Follow essential steps to showcase value, outline scope, set timelines, and inspire confidence.

 How to Create a Winning Web Design Proposal with Website Proposal Examples

Explore the top web design agencies in the world. We score each agency using clear evidence from live work and case studies, combining all the criteria in the final score. 

I’m a Co-Founder and Head of Design at Clay, and I’ve been designing since the 20th century. I’ve seen the industry cycle through new tools, trends, and platforms more times than I can count. It’s made me care most about what lasts. Clear thinking, strong fundamentals, and work that feels considered, not just decorated.

I look for sharp reasoning, useful examples, and advice that fits the messy reality of product work. 

Dima Tsozik

Top Web Design Agencies in the World for 2026

Turn the F pattern into higher engagement. Place headlines, hooks, and CTAs where eyes naturally scan to boost clarity and conversions.

The F-Pattern for Reading: How to Optimize Your Content

Learn how responsive web design adapts your site for optimal viewing on all devices. Understand why it's essential to create modern, user-friendly websites that engage visitors.

What Is Responsive Web Design: How It Works and Why It Is a Must for Modern Websites

Are you ready to improve your web design skills? Learn all the information you need about designing a website and what it takes to build a beautiful, user-friendly one. 


How to Design a Website: a Complete Guide for 2026

Discover 14 essential web design best practices to create a visually appealing, user-friendly, and high-performing website. 

14 Web Design Best Practices for Creating a Great Website

Latest

Discover the latest web design trends and techniques, from responsive layouts to user-centric interfaces. Get tips to craft intuitive websites.