Next Case Study
Creating a new brand of personal protection products
Palmpalm, a brand-new line of sanitization products developed during the pandemic, hired us to create their logo, website, packaging, and social media assets.
By using designs that evoke a cool SoCal vibe, we showcased the brand as being desirable to use while distinguishing their products from others in the industry.
By emphasizing the product's visual style using 3D models, the website offers a realistic and immersive experience. We aimed to evoke a strong desire to interact with the products.
To connect the products with on-the-go usage, the visual identity draws inspiration from the allure of Venice Beach's sunset. This provides a visual narrative that reflects the essence of the California beach culture and outdoor lifestyle.
Our goal was to highlight the product advantages and make purchases as simple as possible. It was also important for the design to stand out from competitors’ sites.
Our packaging design and product visualization were actively used both on the website and the brand’s social channels.
While designing the website, we created custom animated illustrations to support the visual storytelling across the store pages and enhance the overall UX.