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Clay is a global UI/UX design and branding agency based in San Francisco. We offer user experience design, brand identity, web design, and development.

Clay | UX Design Agency, Branding & Web Design Firm

Learn how web textures can add depth and visual interest to your website, enhancing user experience. Discover design techniques to create a more engaging and dynamic interface.

How to Add Depth to Your Website with Web Textures

Explore how strong startup branding influences investor confidence and fundraising success. Learn key branding strategies to attract investors and secure funding.

How Startup Branding Affects Fundraising and Investor Relations

Learn how to design a website header that captures attention and enhances user experience. Discover key elements and best practices for a visually stunning first impression.

Website Header Design: Creating a Stunning First Impression

Explore how Gestalt principles shape modern web design by enhancing visual hierarchy and user experience. Learn how concepts like proximity and similarity guide user perception.

The Role of Gestalt Principles in Modern Web Design

Discover the costs of startup branding and what factors influence pricing. Learn how to budget effectively for logo design, brand identity, and marketing materials.

How Much Does Startup Branding Cost?

Blog

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Latest

Are you ready to improve your web design skills? Learn all the information you need about designing a website and what it takes to build a beautiful, user-friendly one. 


How to Design a Website: a Complete Guide for 2025

Have you ever wondered what it takes to build a successful brand? If so, you'll want to look at the concept of brand strategy.

Brand Strategy Guide 2025: Aligning Your Brand for Long-Term Success

Introducing the ultimate UI/UX guide — a comprehensive resource on designing meaningful digital experiences.

The Ultimate UI/UX Design Guide for 2025

Unlock expert insights and practical guidance in our special collection

View all guides

Design Guides

Learn why website speed matters and how to test and optimize it for better performance. Discover tools and best practices to enhance loading times and user experience.

The Need for Speed: a Comprehensive Guide to Website Speed Testing

Master the essentials of color theory for website design. Enhance user experience and visual appeal with strategic color choices.

Color Theory in Web Design: Beginner's Guide

Discover 13 empirically backed form design principles to improve usability and user satisfaction. Learn best practices to create efficient and user-friendly forms.

Form Design Principles: 13 Empirically Backed Best Practices

Learn the essential guidelines for web accessibility to ensure your site is inclusive for all users. Discover best practices for creating accessible and user-friendly websites.

Web Accessibility: Essential Guidelines for Creating Inclusive Websites 

Discover the scientific reasons why simple website design enhances user experience, engagement, and conversions. Learn how minimalism improves usability and readability.

The Scientific Reasons of Why Simple Website Design Is The Best

Dive into cutting-edge trends and tips for creating stunning websites

Explore the four key UX design disciplines that enhance user experience, from research to interaction design. Learn how each discipline contributes to creating intuitive and effective digital products.

4 Key UX Design Disciplines to Improve User Experience

Discover the essentials of User-Centered Design (UCD), and learn how to craft products that prioritize user needs. 

User-Centered Design (UCD): How to Design for People, Not Just Pixels

Explore the top 10 must-have UX/UI design tools for 2025 that can elevate your design workflow. Discover how these tools improve efficiency and boost creativity in your projects.

Top 10 Must-Have UX/UI Design Tools for 2025: Enhance Your Workflow

This comprehensive guide covers essential tools and techniques for mastering UX mockups. It will help you effectively bring your design ideas to life.

Mastering UX Mockup: a Comprehensive Guide

Discover the key steps and strategies behind a practical product design process. Learn how to streamline workflows and create user-centered, impactful products.

Unlocking the Secrets of an Effective Product Design Process  

Discover the best practices in UI/UX design and elevate your digital experiences

 UI/UX

Navigate the evolving terrain of brand awareness in 2025 with our definitive guide, empowering brands to cultivate resonance and loyalty in an ever-changing market

Brand Awareness: What It Is and Strategies to Improve It

Get expert advice and best practices on creating a strong brand voice. Develop a consistent, engaging brand personality that truly connects with your audience.

Creating a Strong Brand Voice: Expert Advice and Best Practices

Explore the multifaceted duties of a UX researcher, from conducting user interviews to analyzing data and shaping the foundation of user-centric design.

UX Researcher: Who They Are and How to Start Your Career in UX Research

Select the perfect fonts for your brand guide to ensure consistency and impact. Discover tips on choosing and using fonts effectively across all brand materials.

Brand Guide Fonts: How to Select and Use Them Effectively

Discover five expert tips to elevate your logo design skills quickly. Learn actionable strategies to create impactful and memorable logos.

5 Pro Tips to Improve Your Logo Design Fast

Get the latest on product branding, brand identity, strategy, and more

News and insights on all things design by Clay

Discover the top 10 web design trends for 2025 that will transform user experiences and digital aesthetics. Stay ahead of the curve with cutting-edge design innovations.

Top 10 Transformative Web Design Trends for 2025

Explore the creative process behind Grayscale's web redesign with insights from our Design Leads. See how strategy meets innovation.

Inside Look at Grayscale’s Web Redesign with Our Design Director and Head of Design

Learn how task analysis can enhance your UX design by identifying user goals and streamlining workflows. Discover practical steps to improve usability and satisfaction.

How to Improve Your UX Using Task Analysis

Discover how parallax scrolling adds depth and movement to your website, enhancing user engagement. Learn tips for effectively using this dynamic design trend.